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Cultural Ecosystem Design & Experience Architecture — The World Change Room

Case Study

Developed narrative, structure, and experience design for a cultural event, aligning vision, audience, and execution.

Context
Developed the foundational narrative and structural direction for an cultural event series.
The initiative aimed to convene Black and Brown leaders across culture, community, and social impact through an immersive gathering experience.

Problem

The concept existed, but lacked:
A clear narrative anchor
Defined experience structure
Cohesive programming logic
Alignment between vision, audience, and execution
Systems to guide consistent future expansion

My Role
Developed narrative direction and strategic structuring of the experience, translating abstract vision into a clear, executable framework.

What I Did
Established the core narrative thread:

Repositioned the event from a passive experience to a
curated ecosystem for collaboration and cultural exchange

Designed the experience format
Structured human interaction within the space: Fluid but intentional networking flow Guided + organic dialogue balance
Defined contributor roles to support narrative arc

Built audience architecture
Identified key participant types

Created intentional room composition percentages

Outlined operational considerations:
Staffing needs
Layout logic
Programming flow
Execution timeline

Identified gaps + next steps to move from concept → production

Outcome
Transformed a loose idea into a fully structured, scalable experience model
Created alignment across vision, audience, and execution
Established a repeatable framework for future programming and expansion
Positioned the event as a cultural and strategic gathering space, not just an event

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